LinkedIn has changed a lot since November 2016. This is when the professional social media platform was acquired by Microsoft in an astounding $26 billion deal. That is a lot of money, even for one of the largest software companies in the world and, if they were willing to pay the price, it means only …
The Federal Trade Commission (FTC) is one of the agencies ruling over advertising, including online advertising, marketing and sales. Starting from 2009, there are now clear rules on what companies can and cannot do in terms of presenting their offers to clients and attracting them with promises of benefits. Apart from regulating fair use of …
We have talked a lot in past articles about how small home-based businesses can prosper with the right mix of social media marketing and SEO on the website, how to be successful in your interactions with potential customers, and so on. All this time we have started all our tips and recommendations with the basic …
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